repco vs Kaspr: AI sales rep vs LinkedIn direct dials (2026)

Kamil

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repco vs

Kaspr is a LinkedIn-Chrome extension for direct dial + email enrichment, strong in EU markets. repco is an AI sales rep that finds live intent on Reddit + LinkedIn. 2026 head-to-head.

Kaspr and repco both touch LinkedIn outbound but they solve different parts of it. Kaspr is a LinkedIn-Chrome extension specialized in direct dials and email enrichment, particularly strong in EU markets. repco is an AI sales rep that watches Reddit and LinkedIn for live buying intent and acts on it from your account.

Kaspr is the data layer; repco is the rep. Here's the head-to-head for 2026.

Key takeaways

  • Kaspr is a LinkedIn-Chrome-extension data tool focused on direct dials and verified emails, particularly strong in European B2B coverage.

  • repco is an AI sales rep that monitors Reddit and LinkedIn for buying intent and acts cross-platform via Browserbase.

  • Kaspr pricing: Free (5 credits/mo), Starter $69/mo, Business $99/mo. repco is $25/mo on annual paid (or Free Forever).

  • Kaspr was acquired by Cognism in 2022 and now shares Cognism's compliance-first data infrastructure.

  • Common stack: Kaspr for direct dial enrichment + repco for direct-intent monitoring on Reddit/LinkedIn.

What is Kaspr?

Kaspr is a LinkedIn Chrome extension that surfaces verified phone numbers (including mobile direct dials) and work emails on any LinkedIn profile. Strong EU coverage and GDPR-first design distinguish it from US-centric tools like ZoomInfo. Since the 2022 Cognism acquisition, Kaspr shares the broader Cognism data lake and compliance framework.

The trade-off: Kaspr is an enrichment tool, not a sender. It doesn't classify intent, doesn't draft DMs, doesn't run sequences.

What is repco?

repco is an AI sales rep that finds buyers asking for what you sell on Reddit and LinkedIn. Claude Sonnet 4.6 classifies each detected post on a 1-10 intent scale. The agent drafts a 3-sentence DM referencing the specific post, then executes via Browserbase.

Side-by-side comparison

Attribute

Kaspr

repco

Category

LinkedIn-Chrome direct dial + email enrichment

AI sales rep with cross-platform intent

Geography strength

Strong in EU, growing US

Reddit + LinkedIn global

Trigger

You browse a LinkedIn profile

Someone publicly asks for what you sell

Channels

None (data tool)

Reddit + LinkedIn (DM, comment, like, follow, connect)

Sends DMs?

No

Yes

Intent classification

None

1-10 score + 4 intent types

Compliance posture

GDPR-first (Cognism-aligned)

Acts on publicly-posted content only

Sticker price

Free / $69 / $99 per seat

Free; $25/mo on annual paid

When Kaspr wins

  1. You sell into EU markets and need direct dials. Kaspr's EU coverage and compliance posture beat US-centric tools for European outbound.

  2. You manually prospect on LinkedIn and need fast enrichment. Chrome workflow is fast.

  3. You already have a sender. Kaspr pairs with any cold email or sales engagement platform.

When repco wins

  1. You don't have a defined target list. Kaspr needs you to browse profiles. repco shows you who's asking.

  2. You want intent-matched outreach. Per HubSpot's 2025 outbound benchmarks, intent-matched outreach books 5-10% vs 1-2% for cold lists.

  3. Reddit matters. Per Foundation Inc's 2025 Reddit B2B data, 64% of B2B buyers research on Reddit. Kaspr doesn't see Reddit.

  4. You want a complete sales rep, not enrichment alone.

Pricing breakdown

Kaspr (Q1 2026):

  • Free: 5 phone credits + 5 email credits / month

  • Starter: $69/mo per seat (1,200 phone credits, unlimited emails)

  • Business: $99/mo per seat (higher credit pool + team features)

  • Organization: custom enterprise tier

repco:

  • Free Forever: $0

  • Pro Annual: $25/mo

  • Pro Monthly: $49/mo

Decision tree

Pick Kaspr if:

  • You sell into EU and need direct dial enrichment

  • You have a sender already

  • Your motion is human-driven LinkedIn prospecting

  • GDPR compliance documentation matters

Pick repco if:

  • You want a complete intent-to-meeting sales rep

  • You don't have a defined target list

  • Reddit matters for your category

  • You want one bundled tool at lower price

Frequently asked questions

Is Kaspr GDPR-compliant?

Kaspr was built EU-first with GDPR compliance as a core design principle. The Cognism-shared data infrastructure includes documented sourcing, opt-out flows, and DPA on request, important for European outbound. The operator still carries downstream compliance responsibility per GDPR Article 6.

How is Kaspr different from Lusha for EU outbound?

Kaspr is European-built; Lusha is Israeli/US-leaning. For EU phone coverage specifically, independent 2025 benchmarks favor Kaspr. For US direct dials, Lusha and ZoomInfo lead.

Does Kaspr monitor Reddit?

No. Kaspr is a contact-data tool focused on LinkedIn profiles.

Can repco enrich emails like Kaspr?

No. repco operates on intent posts, not cold profile enrichment. Pair with Kaspr if you need both.

Bottom line

Kaspr is one of the best LinkedIn-Chrome enrichment tools for EU markets with strong GDPR posture. repco is an AI sales rep with intent detection, cross-platform monitoring, and managed-cloud safety.

If you sell into EU and need direct dial enrichment, pick Kaspr. If you want a complete intent-to-meeting sales rep, pick repco. Try free at repco.ai.

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